Professional design is an investment into your business and like any other investment its intended to make you a return.

Sure it maybe a risk but your self employed, you’ve already taken one of the biggest risks of your life. We thought that would be the only risk we take but guess what, it was only the first of many in order to succeed.

Heres a real life example.
For the past year, every one on one meeting I’ve attended, I’ve taken with me a corporate brochure professionally designed by myself and digitally printed by one of my suppliers. Its high end stuff, A3 folded to A4, 300gsm + matt laminate.

I leave this with the client and after they give it a brief once over they add it to their quote request. “How much for a batch of these as well?”

Businesses that see design as integral don’t need to compete on price.

It that case think past my example to your business. What would a professional logo, website and corporate materials do for you? An image of trust and quality helps to bring in and secure deals. It builds a relationship with the potential client before you’ve even met them.

“Never judge a book by its cover” yet “first impressions are the biggest”.

Turnover growth is more likely for businesses that increase their investment in design.

The point I’m making is if you make the investment, be it a calculated risk, you will reap the rewards. It doesn’t have to be expensive, you can start off small and see the results for yourself.

Rapidly growing businesses are twice as likely as the UK average to have increased investment in design.

Facts taken from the design council.

Late last year an old client of ours came back for a new commission of work. With a wealth of experience he’s been knee deep in the recruitment industry for years and acquired a firm grip of the next trends in the world of recruitment.

After initial research and development we started the project back in January this year. We created the brand imagery and web design within a few weeks and then went onto develop the site. A month later after ironing out all the creases the site was finally ready for launch.

Within 6 months of conception RenewableEnergyJobs along with Green Leader (the renewable energy blog) is now the number 1 recruitment site in the renewable energy sector.

A big pat on the back for the owner Sam Newell, who marketed the site like a madman and saw the project through from concept to completetion. Overall, a great team effort from Sam and ourselves made the site possible.

A job Well done.

The new financial consultancy had already invested in their brand imagery  but needed a new web presence to match their boutique theme.   With a simple identity infused through all their corporate materials Conceptstore built a new content managed website to extend their brand over the internet.

Check out the new website at www.krc1.net

The finance industry is a mind boggling world but after working on the PureFinance project its safe to say that we learned a thing or two about how a financial broker has to operate.

1 word = “Compliance!”

Bal Ubhi, an experienced broker wanted to break away from his current situation to build his own brand in the finance world. He had his logo and corporate materials sorted but need someone to piece together a new website and came to Conceptstore.

The challenge was to build a presence which reflected his new brand image yet trigger some connotations of the new Home company which he’d adopted. As well as that we tackled development issues such as a mortgage calculator (figuring out the equation was a task)

but we got there in the end.

The result is a fully content manged website now launched at purefinance.biz

Last year we rebranded and redesigned Dutch by design an online retailer of niche interior home products by Dutch Designers.

Having great PR in national newspapers the site was doing well but lacked a sense of style to match its products.

Within weeks we had rebranded and redesigned the website and waited for DBD’s development team to launch the site. A year later their developers have finished.

Dutch by design the new site.