Marketing a coaching business is not the easiest of tasks. Do you target the public or the corporates? Its a regular and common problem NLP coaches face and one that was solved visually with Infinity Associates. Having worked for corporations and starting up an array of businesses themselves, Chris & Adria Bannocks combined their creative yet disciplined skillsets for their new venture, Infinity Associates.

Chris and Adria wanted to develop an idea that they’d already put into place (Acuminous LTD), an early phase of an NLP and lifecoaching company which needed a new lease of life, a visual rebrand to match the new strategy behind the business. Based on a modern approach to training, coaching and personal development, it’s a a higher class of service, one which was original, professional yet appealed to both corporate and personal customers with a dynamic twist.

We began with the corporate identity in which Acuminous changed to Infinity Associates and then just to Infinity. Exploring ideas and themes we concluded whether the new company would have a dynamic and techy look or a warmer more friendlier approach.

After many revisions and concepts we designed the new logo along with a subrand to package a particular offering from Infinity, “Brainslim.” Following the logo we developed a matching website with modern functionality such as podcasts, downloads and blogs, all tied up into a CMS to control by the client.
The idea was to make a site which was useful to clients by offering them free advice on personal development. Within 6 weeks Conceptstore helped rebrand Acuminous into www.Inifnityassociates.co.uk.

After a re-brand, Vinay & Martin at Openblue needed their new website built with a purpose.

It had to be an effective content managed website that was functional, user friendly, informative yet versatile to match the strategy of their business.

Including a shop and events manager, Conceptstore built the new website and made it internet freindly by adopting the design into a userable website for the net.  We reinforced the brand with extra graphic design and flash animation to create a great website for Openblue.

Referred to us by One Practice, London Land Law is a new Law firm operating in the London area focusing on clients across the board with legal property issues. (obviously):).

Although they established a business strategy and logo they were lacking a website which was needed ASAP.

Within a week Conceptstore designed and developed and launched a new site to give them a dynamic online  presence.

After working with Mindy Gibbins-Klein last year for the RTL project, Mindy came back with a new project.  Her much anticipated new book “24 Carat Bold” was being released but without a referance website so she needed an author site fast.

Probably the busiest lady i’ve ever encountered, Mindy was out of the country at the time but we still managed to design, develop and host the site within days beating the book launch schedule.

Congratulations on the new book

Commissioned by John Showell of Approved Products LTD, Conceptstore was hired to extend the corporate identity for the new venture “Lambda Lighting”

Developing on an unfamiliar e-commerce system was a challenge for us but as always completely doable.  We overcome design problems to produce a unique online shop specialising in LED lighting for both home and industrial purposes and then went on to design and broker printed materials to run alongside the launch of Lambda Lighting.