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	<title>Conceptstore Brand &#38; Design</title>
	<link>http://www.conceptstore.co.uk/blog</link>
	<description>Brand, Idenitity &#38; Design</description>
	<lastBuildDate>Tue, 09 Mar 2010 15:47:04 +0000</lastBuildDate>
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		<title>Sub-branding for small businesses</title>
		<description><![CDATA[The term sub-brand sounds like an easily and understandable concept:
&#8220;Using an established brand to launch another brand.&#8221;
eg. Virgin -&#62; Virgin Atlantic -&#62; Virgin money -&#62; Virgin mobile -&#62; Virgin media




Virgin make it work very well, there an established company with a big reputable name but more often then not sub-brands using the same name don&#8217;t [...]]]></description>
		<link>http://www.conceptstore.co.uk/blog/business/sub-branding-for-small-businesses/</link>
			</item>
	<item>
		<title>Re-Brand Report &#8211; Microsoft office 2010</title>
		<description><![CDATA[
You’ve probably heard what I have to say about Microsoft.  In fact you’re probably bored of me mentioning problems with Internet Explorer, Word and Frontpage. Despite their dysfunctional software we still use them day in and day out and there’s no arguing that they’ve made an impact on the way we work.  
They [...]]]></description>
		<link>http://www.conceptstore.co.uk/blog/branding/re-brand-report-microsoft-office-2010/</link>
			</item>
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		<title>How to brand a life coach business?</title>
		<description><![CDATA[
Coaches seem to have stepped up the gears in the past years. I&#8217;m seeing more of them take a stronger approach to brand, design and marketing. They&#8217;re not just setting up shop, their pushing the boat out to make sure that their seen as a unique operator amongst the crowd.
I started creating logos and then [...]]]></description>
		<link>http://www.conceptstore.co.uk/blog/business/how-to-brand-a-life-coach-business/</link>
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		<title>Infinity Associates Logo design &amp; web design</title>
		<description><![CDATA[
Marketing a coaching business is not the easiest of tasks.  Do you target the public or the corporates? Its a regular and common problem NLP coaches face and one that was solved visually with Infinity Associates. 	Having worked for corporations and starting up an array of businesses themselves, Chris &#038; Adria Bannocks combined their [...]]]></description>
		<link>http://www.conceptstore.co.uk/blog/clients/infinity-asscoaites-logo-design-web-design/</link>
			</item>
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		<title>How to choose your Graphic Tablet</title>
		<description><![CDATA[Just before Christmas my graphics tablet finally broke down on me after 3-4 years. It was a Wacom Graphire 3 A6 size.  It wasn&#8217;t top of the range but it was a beauty to work with.  Never the less it was time for a change but the question was which one should I [...]]]></description>
		<link>http://www.conceptstore.co.uk/blog/graphic-design/how-to-choose-yoru-graphic-tablet/</link>
			</item>
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		<title>How to design a flyer?</title>
		<description><![CDATA[Flyers are a quick and easy way to communicate a message and here's the best way to design them. 
 
<strong>1.)Is it a flyer or a brochure?</strong> 
First thing to do is figure out whether your sending a mini brochure or a flyer. 
 
Tri-fold brochures are usually more detailed in content and a little more costly. There only really effective when they've been requested or searched out. You don't]]></description>
		<link>http://www.conceptstore.co.uk/blog/graphic-design/how-to-design-a-flyer/</link>
			</item>
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		<title>Brand Vs Design</title>
		<description><![CDATA[Is it the brand that creates the design or the design that creates a brand ???
Its a tough one!
My thoughts are that the brand creates the design. Its the source and inspiration for a design project that creates the final piece BUT&#8230;.

What if the final piece is no good!  Does that mean that the [...]]]></description>
		<link>http://www.conceptstore.co.uk/blog/branding/brand-vs-design/</link>
			</item>
	<item>
		<title>Student Residence Corporate Identity, Logo &amp; Web design</title>
		<description><![CDATA[
If you live outisde of the UK then you&#8217;ll know that its difficult finding student residency in the UK.
Student residence is a new service managed by Sunita who wanted to utilise her network of student houses and make it easier for them to find the perfect housing in the UK.
Conceptstore developed the brand, identity hosting [...]]]></description>
		<link>http://www.conceptstore.co.uk/blog/branding/student-residence-corporate-identity-logo-web-design/</link>
			</item>
	<item>
		<title>Product Approvals PDF design</title>
		<description><![CDATA[
John Showell of Product Approvals needed a PDF design of substance.  One that was easy to send, easy to read and easy to print.  On top of that it had to hit a home run to his new U.S. target audience.  Conceptstore carefully crafted a PDF to show a strong bold difference yet one which [...]]]></description>
		<link>http://www.conceptstore.co.uk/blog/branding/product-approvals-pdf-design/</link>
			</item>
	<item>
		<title>OpenBlue Web design</title>
		<description><![CDATA[
After a re-brand, Vinay &#38; Martin at Openblue needed their new website built with a purpose.
It had to be an effective content managed website that was functional, user friendly, informative yet versatile to match the strategy of their business.
Including a shop and events manager, Conceptstore built the new website and made it internet freindly by [...]]]></description>
		<link>http://www.conceptstore.co.uk/blog/clients/openblue-web-design/</link>
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