There are certain expectations that associate itself with the word professional: Visually – Formal, Suit & Tie, Clean, Personal Character – Courteous, Punctual, Polite Communication – Well Spoken, grammar, education These expectations derive not only from a corporate world but … [Read more...] about Are you Profitably Un-Professional?
Back in the day you had to pop into the capital city or your local town centre and visit every studio to hand out a CV and hopefully get selected for an interview but today up and coming designers have a valued tool which they can use to their advantage. The tool is of course social media and the … [Read more...] about Creating your own online identity as a student
I started working from about the age of 13 and held jobs down throughout my education. The only time I was unemployed was after leaving university so it’s safe to say that I’m familiar with the C.V. having used the formal black on white clean cut version for most of my life. The same goes for … [Read more...] about What is a creative C.V?
A question that’s fast becoming popular is whether a start-up should use a company brand name or a personal brand name when starting a business. Ten maybe twenty years ago it was the company brand name that we were all familiar with but today we don’t do business in the same way. Business or at … [Read more...] about This is the best way brand your business
If you're a brand identity designer then you can probably brand any business, whether it be a funeral home, a dentist or even a dump yard. It's not all about company branding though. You could also create personal brands for individuals so that they look like superstars in their own … [Read more...] about A brand designers guide to self branding
When building a personal brand it's imperative that you add some personality into the fold. That may sound obvious but you'll be amazed at how many people retract their personality or portray the wrong personality when creating their own personal brand. They feel that they have to lie to … [Read more...] about Does your personal brand have personality?